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Online advertising: „We just need the market to not be rigged“
#Demokratie #advertising #AdX #antitrust #BigTech #DigitalMarketsAct #DigitalServicesAct #DinaSrinivasan #DoubleClick #english #facebook #google #marketplace #TargetedAdvertising #yale

Competition scholar Dina Srinivasan looks at how Google dominates online ad exchanges․ In an interview with netzpolitik․org, she explains why the tech giant has conflicts of interest that need to be managed
Platform regulation: Don’t count on Meta’s new AI system to solve discriminatory ads
#Überwachung #advertising #DigitalServicesAct #Facebook #Instagram #Meta

Algorithms decide who sees which ad․ – Logos: Meta; Screenshot: Meta Ad Library; Montage: netzpolitik․orgMeta has deployed a new AI system to fix its algorithmic bias problem for housing ads in the US․ But it’s probably more band-aid than AI fairness solution․ Gaps in Meta’s compliance report make it difficult to verify if the system is working as intended, which may preview what’s to come from more Big Tech compliance reporting in the EU․