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Google search changes fail to comply with EU tech rules, comparison sites claim
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Google search changes fail to comply with EU tech rules, comparison sites claim
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PPC Land
Google search changes fail to comply with EU tech rules, comparison sites claim
Major price comparison websites criticize Google's recent search result modifications, stating they violate Digital Markets Act requirements..
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Prime Video ad tier drives industry-wide streaming cost reductions
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Prime Video ad tier drives industry-wide streaming cost reductions
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PPC Land
Prime Video ad tier drives industry-wide streaming cost reductions
Recent data shows significant decreases in streaming advertising costs across major platforms following Amazon's entry into the market.
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Global search trends: Elections and sports dominate worldwide digital queries in 2024
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Global search trends: Elections and sports dominate worldwide digital queries in 2024
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PPC Land
Global search trends: Elections and sports dominate worldwide digital queries in 2024
Analysis reveals how political events, sports competitions, and entertainment shaped global online search patterns throughout 2024.
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Yelp enhances digital experience with AI-powered review analysis and discovery tools
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Yelp enhances digital experience with AI-powered review analysis and discovery tools
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PPC Land
Yelp enhances digital experience with AI-powered review analysis and discovery tools
New features include sentiment analysis of reviews, personalized feeds, and expanded business attributes for enhanced user experience.
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IAB Tech Lab unveils Content Taxonomy upgrade for programmatic CTV advertising
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IAB Tech Lab unveils Content Taxonomy upgrade for programmatic CTV advertising
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PPC Land
IAB Tech Lab unveils Content Taxonomy upgrade for programmatic CTV advertising
New technical standards for digital advertising aim to streamline content classification and enhance bidstream efficiency.
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Snapchat expands creator monetization with unified program starting February 2025
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Snapchat expands creator monetization with unified program starting February 2025
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PPC Land
Snapchat expands creator monetization with unified program starting February 2025
Snapchat launches comprehensive monetization system for creators with 50,000+ followers, featuring expanded Spotlight video opportunities.
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YouTube expands AI features portfolio with nine new tools in 2024
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YouTube expands AI features portfolio with nine new tools in 2024
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PPC Land
YouTube expands AI features portfolio with nine new tools in 2024
Comprehensive overview of YouTube's latest artificial intelligence features launched in 2024, from content summaries to creative tools.
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Google retains search dominance despite AI advances, Australian regulator finds
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Google retains search dominance despite AI advances, Australian regulator finds
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PPC Land
Google retains search dominance despite AI advances, Australian regulator finds
ACCC report shows Google's 94% market share persists as generative AI integration brings uncertain impacts on search quality.
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Podcast rankings analysis reveals significant shifts in listener preferences since 2022
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Podcast rankings analysis reveals significant shifts in listener preferences since 2022
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PPC Land
Podcast rankings analysis reveals significant shifts in listener preferences since 2022
Three-year comparison of Triton Digital data shows major changes in podcast consumption patterns and network dominance.
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TripleLift expands streaming measurement capabilities with iSpot integration
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TripleLift expands streaming measurement capabilities with iSpot integration
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PPC Land
TripleLift expands streaming measurement capabilities with iSpot integration
New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization.
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Failed merger signals strategic shift in Central European outdoor advertising landscape
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Failed merger signals strategic shift in Central European outdoor advertising landscape
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PPC Land
Failed merger signals strategic shift in Central European outdoor advertising landscape
JCDecaux SE and JOJ Media House Group announce termination of planned consolidation in Slovakia's outdoor advertising market.
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AI and personalization reshape mobile app industry for 2025, AppLovin predicts
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AI and personalization reshape mobile app industry for 2025, AppLovin predicts
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PPC Land
AI and personalization reshape mobile app industry for 2025, AppLovin predicts
Industry leaders predict AI-driven marketing, e-commerce expansion, and enhanced user segmentation will define mobile apps in 2025.
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LinkedIn expands event advertising with new live streaming capabilities
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LinkedIn expands event advertising with new live streaming capabilities
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PPC Land
LinkedIn expands event advertising with new live streaming capabilities
Professional network's event ads platform sees 15.3% growth in Q4 as virtual and hybrid events gain prominence among B2B marketers.
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New study reveals brain processes AI-generated ads differently than traditional content
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New study reveals brain processes AI-generated ads differently than traditional content
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PPC Land
New study reveals brain processes AI-generated ads differently than traditional content
Research shows consumers' brains detect AI-generated advertising content even when visually convincing, impacting brand perception.
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NotebookLM expands with Plus tier and interactive audio features
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NotebookLM expands with Plus tier and interactive audio features
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PPC Land
NotebookLM expands with Plus tier and interactive audio features
Google introduces premium features and voice interaction for its AI research assistant, targeting enterprise users.
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Snapchat expands premium features with customizable themes and message retention
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Snapchat expands premium features with customizable themes and message retention
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PPC Land
Snapchat expands premium features with customizable themes and message retention
Social media platform introduces new customization options and chat features for Snapchat+ subscribers, expanding user control.
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Google's December core update raises concerns over rapid algorithm changes
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Google's December core update raises concerns over rapid algorithm changes
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PPC Land
Google's December core update raises concerns over rapid algorithm changes
Google's December core update shows significant volatility just a week after November update completion, impacting websites globally.
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Mullenweg Disgusted & Sickened As WP Engine Regains Access via @sejournal, @martinibuster
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Mullenweg Disgusted & Sickened As WP Engine Regains Access via @sejournal, @martinibuster
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Search Engine Journal
Mullenweg Disgusted & Sickened As WP Engine Regains Access
WordPress co-founder Matt Mullenweg expresses "disgust" at having to provide "free labor" to WP Engine, calls court decision a bad precedent.
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Essential WordPress Plugins Every Site Should Have via @sejournal, @martinibuster
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Essential WordPress Plugins Every Site Should Have via @sejournal, @martinibuster
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Search Engine Journal
Essential WordPress Plugins Every Site Should Have
Here are the essential WordPress plugins you need right now to save time, improve rankings, drive sales, and keep your site secure.