Does Meta need interests and behaviors to define your target audience? This is a myth, and I explain in this video...

Google is testing an AI-powered Finance destination for stock market, finance, and crypto news, charts, and answering advanced questions.

Amazon Autos launches used and certified pre-owned vehicle sales starting in Los Angeles, expanding automotive e-commerce with dealer inventory integration.

Law Commission identifies liability gaps and accountability challenges as AI systems demonstrate increasing autonomy across England and Wales legal framework.

Chrome 140 beta introduces __Http and __HostHttp cookie prefixes on August 6, 2025, enabling servers to distinguish server-set from client-set cookies.

Telecommunications-powered advertising solution addresses cookie deprecation challenges as French market leads privacy-first digital transformation.

Technology publisher beats revenue expectations with 9.8% growth while deploying artificial intelligence across advertising operations.

NielsenIQ acquired Brazilian SaaS company Mtrix on August 6, 2025, expanding supply chain visibility across indirect distribution channels in Latin America.

Brave Search announced an AI Grounding API that enables users to ground their AI systems and apps with Brave Search's search index.

Here’s a breakdown on making use of all that HTML has to offer and why it's foundational for SEO, AI visibility, and web structure.

Web Guide shifts search from links to meaning. Here's how publishers can adapt to AI-organized SERPs and semantic clustering.

At this point, they know what you’re about, so you don’t need to restart the conversation. You need to continue it. Static ads tend to fall a bit short when

Meta’s placements have strict video length rules. Learn the minimum and maximum durations needed to qualify for every ad placement.

Google's Gary Illyes said that there is no penalty or direct impact on SEO from using AI-generated images.

Google's Gary Illyes said that AI-generated content should be subjected to editorial oversight to ensure it's correct and accurate.

Which content metrics actually drive growth? Here’s how to align KPIs with business goals, from email opt-ins to branded search and conversions.

Seeing fewer organic conversions this year? These five factors may explain why and what signals to measure before making changes.

Translate Media is a new test feature for video ads that you may see in your Advertising Settings. Here's how it works...

This is the second in a series of articles by regular PPC Hero contributor - and Hero Conf speaker, Lisa Raehsler - in which we put some of the most

Google is rolling out Preferred Sources for Top Stories in Search, letting you choose outlets to see more often.