New post by PPC Land 🔥
Kontext secures $10M to scale AI-powered advertising in GenAI apps
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Kontext secures $10M to scale AI-powered advertising in GenAI apps
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PPC Land
Kontext secures $10M to scale AI-powered advertising in GenAI apps
Startup claims 66% revenue increase through contextual ad technology targeting AI chatbots.
New post by PPC Land 🔥
Meta leaked scraping list reveals massive content harvesting operation
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Meta leaked scraping list reveals massive content harvesting operation
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PPC Land
Meta leaked scraping list reveals massive content harvesting operation
Whistleblowers reveal tech giant bypassed website protections to harvest 6 million domains for AI training.
New post by PPC Land 🔥
Semrush posts 20% revenue growth as AI products accelerate adoption
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Semrush posts 20% revenue growth as AI products accelerate adoption
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PPC Land
Semrush posts 20% revenue growth as AI products accelerate adoption
Q2 2025 results show $108.9 million revenue with enterprise customers paying $50,000+ annually surging 83% year-over-year.
New post by Search Engine Journal 🔥
Ecosia & Qwant Launch European Search Infrastructure via @sejournal, @MattGSouthern
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Ecosia & Qwant Launch European Search Infrastructure via @sejournal, @MattGSouthern
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Search Engine Journal
Ecosia & Qwant Launch European Search Infrastructure
Ecosia begins using its own search index in France, part of a joint effort with Qwant to reduce reliance on U.S. tech providers.
New post by PPC Land 🔥
TikTok partners with Scope3 for transparent ad campaign emissions tracking
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TikTok partners with Scope3 for transparent ad campaign emissions tracking
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PPC Land
TikTok partners with Scope3 for transparent ad campaign emissions tracking
TikTok has partnered with carbon measurement platform Scope3 to help advertisers track environmental impact and reduce digital advertising emissions.
New post by PPC Land 🔥
Australian digital advertisers prioritize first-party data amid AI challenges
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Australian digital advertisers prioritize first-party data amid AI challenges
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PPC Land
Australian digital advertisers prioritize first-party data amid AI challenges
Industry survey reveals growing confidence in contextual targeting while data security concerns persist
New post by PPC Land 🔥
LiveRamp reports Q2 revenue growth of 10.7% amid data collaboration expansion
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LiveRamp reports Q2 revenue growth of 10.7% amid data collaboration expansion
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PPC Land
LiveRamp reports Q2 revenue growth of 10.7% amid data collaboration expansion
Data platform achieves $194.8 million quarterly revenue while navigating advertising technology sector challenges and regulatory developments.
New post by Search Engine Journal 🔥
6 AI Marketing Myths That Are Costing You Money [Webinar] via @sejournal, @duchessjenm
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6 AI Marketing Myths That Are Costing You Money [Webinar] via @sejournal, @duchessjenm
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Search Engine Journal
6 AI Marketing Myths That Are Costing You Money [Webinar]
Tired of AI content flops and wasted ad spend? Learn how to prompt better, personalize faster, and turn AI into your performance partner in content marketing and PPC.
New post by PPC Land 🔥
Snap expands Sponsored Snaps amid platform challenges and growth metrics
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Snap expands Sponsored Snaps amid platform challenges and growth metrics
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PPC Land
Snap expands Sponsored Snaps amid platform challenges and growth metrics
Platform reaches 932 million monthly users as new ad format drives conversions.
New post by PPC Land 🔥
Disney expands streaming advertising reach through NFL partnership
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Disney expands streaming advertising reach through NFL partnership
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PPC Land
Disney expands streaming advertising reach through NFL partnership
ESPN gains direct control of NFL Network assets while advancing streaming technology integration across Disney platforms.
New post by PPC Land 🔥
Zillow pilots containerized RTB to improve programmatic ad quality
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Zillow pilots containerized RTB to improve programmatic ad quality
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PPC Land
Zillow pilots containerized RTB to improve programmatic ad quality
Zillow tests containerized real-time bidding with Chalice and Index Exchange to balance quality and cost.
New post by Moz 🔥
5 Overlooked BOFU Formats That Convert [Free Checklists & Frameworks]
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5 Overlooked BOFU Formats That Convert [Free Checklists & Frameworks]
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Moz
5 Overlooked BOFU Formats That Convert [Free Checklists & Frameworks]
Most BOFU content advice focuses on product roundups, comparisons, and alternatives. Learn where they fall short and how to match other formats to real buyer intent and business goals.
New post by PPC Land 🔥
South Korea establishes AI privacy framework with new guidelines
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South Korea establishes AI privacy framework with new guidelines
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PPC Land
South Korea establishes AI privacy framework with new guidelines
South Korea's data protection authority releases comprehensive guidelines for processing publicly available data in AI development, marking significant regulatory milestone.
New post by PPC Land 🔥
Google indexes thousands of Maps search result pages in organic rankings
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Google indexes thousands of Maps search result pages in organic rankings
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PPC Land
Google indexes thousands of Maps search result pages in organic rankings
Search giant lists internal map directories for "near me" queries, breaking traditional policy.
New post by Search Engine Journal 🔥
Ask A PPC: How Do I Avoid Cannibalization On Similar Products? via @sejournal, @navahf
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Ask A PPC: How Do I Avoid Cannibalization On Similar Products? via @sejournal, @navahf
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Search Engine Journal
Ask A PPC: How Do I Avoid Cannibalization On Similar Products?
Avoid bidding wars between your own products. Let's explore how to manage overlap, reduce CPCs, and improve campaign efficiency.