At this point, they know what you’re about, so you don’t need to restart the conversation. You need to continue it. Static ads tend to fall a bit short when

Meta’s placements have strict video length rules. Learn the minimum and maximum durations needed to qualify for every ad placement.

Google's Gary Illyes said that there is no penalty or direct impact on SEO from using AI-generated images.

Google's Gary Illyes said that AI-generated content should be subjected to editorial oversight to ensure it's correct and accurate.

Which content metrics actually drive growth? Here’s how to align KPIs with business goals, from email opt-ins to branded search and conversions.

Seeing fewer organic conversions this year? These five factors may explain why and what signals to measure before making changes.

Translate Media is a new test feature for video ads that you may see in your Advertising Settings. Here's how it works...

This is the second in a series of articles by regular PPC Hero contributor - and Hero Conf speaker, Lisa Raehsler - in which we put some of the most

Google is rolling out Preferred Sources for Top Stories in Search, letting you choose outlets to see more often.

An overview of our latest efforts to provide even better protections against invalid ad traffic by using AI.

WordPress vulnerability affecting up to 70,000 websites using contact form submissions database plugin.

WordPress vulnerability in three popular file manager plugins installed in up to 1.3 million sites enables arbitrary file deletion

WordPress vulnerability in Tutor LMS Pro could let attackers access sensitive database data.

Google cites a 40% drop in invalid ad traffic from deceptive serving, helping protect budgets and keep billing clean for advertisers.

Earn 1,000+ backlinks and boost SEO visibility with AI-ready strategies. Save your spot for this actionable link-building webinar on August 27.

In AI-first search, your content fuels answers but doesn’t guarantee credit. Here’s how to retain visibility in a platform-dominated ecosystem.

Description: Struggling with SEO in volatile SERPs? Discover the 6-step strategy that boosted search visibility by 375% with a proven, repeatable process grounded in results.

GEO requires a new toolset, and there are plenty to choose from. But making the right choice is more about the philosophy than the tool itself.

Want to find the right PPC agency? Learn what to look for beyond case studies and reviews. Agency size, location, and who’s managing your account all matter.

YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote."