Why storyarb Pivoted From Ghostwriting for Founders to Producing Niche Content for Customers’ ICP
#startuppivot #startups #b2bmarketing #contentmarketing #storyarb #marketingstrategy #entrepreneurship #hackernoontopstory
https://hackernoon.com/why-storyarb-pivoted-from-ghostwriting-for-founders-to-producing-niche-content-for-customers-icp
#startuppivot #startups #b2bmarketing #contentmarketing #storyarb #marketingstrategy #entrepreneurship #hackernoontopstory
https://hackernoon.com/why-storyarb-pivoted-from-ghostwriting-for-founders-to-producing-niche-content-for-customers-icp
Hackernoon
Why storyarb Pivoted From Ghostwriting for Founders to Producing Niche Content for Customers’ ICP
We pivoted Storyarb from a ghostwriting agency for founders to B2B companies' outsourced Head of Content Marketing. Here's our journey and lessons learned.