Merriam-Webster Crowns ‘Authentic’ Word of the Year: What Does It Mean for Crypto and Brands?
#brandbuilding #cryptoprojects #authenticity #brandidentity #brandauthenticity #businessidentity #businessstrategy #cryptoadoption
https://hackernoon.com/merriam-webster-crowns-authentic-word-of-the-year-what-does-it-mean-for-crypto-and-brands
#brandbuilding #cryptoprojects #authenticity #brandidentity #brandauthenticity #businessidentity #businessstrategy #cryptoadoption
https://hackernoon.com/merriam-webster-crowns-authentic-word-of-the-year-what-does-it-mean-for-crypto-and-brands
Hackernoon
Merriam-Webster Crowns ‘Authentic’ Word of the Year: What Does It Mean for Crypto and Brands? | HackerNoon
In a world of information overload, authenticity is key. Consumers are savvy and can spot a fake. Brands must be genuine to build trust and long-term loyalty.