Компания ABBYY ищет Главного редактора портала digitalenterprise.ru
ОБЯЗАННОСТИ:
- Составлять контент-план, готовить и редактировать обзоры и интервью.
- Редактировать тексты, искать новых авторов и экспертов.
- Разрабатывать стратегию развития портала.
- Анализировать контент и трафик с использованием Google Analytics, Яндекс.Метрика.
ТРЕБОВАНИЯ:
- Опыт работы в деловом издании не менее 5 лет.
- Стаж работы на позиции редактора не меньше 2 лет.
- Опыт работы с онлайн-ресурсами.
- Понимание тенденций ИТ-рынка.
- Знание английского языка.
УСЛОВИЯ:
- Возможна удаленная работа.
- Гибкий график/совместительство.
КОНТАКТЫ:
Резюме присылайте на почту: job@abbyy.com
#marketingjobs #abbyy #вакансия
ОБЯЗАННОСТИ:
- Составлять контент-план, готовить и редактировать обзоры и интервью.
- Редактировать тексты, искать новых авторов и экспертов.
- Разрабатывать стратегию развития портала.
- Анализировать контент и трафик с использованием Google Analytics, Яндекс.Метрика.
ТРЕБОВАНИЯ:
- Опыт работы в деловом издании не менее 5 лет.
- Стаж работы на позиции редактора не меньше 2 лет.
- Опыт работы с онлайн-ресурсами.
- Понимание тенденций ИТ-рынка.
- Знание английского языка.
УСЛОВИЯ:
- Возможна удаленная работа.
- Гибкий график/совместительство.
КОНТАКТЫ:
Резюме присылайте на почту: job@abbyy.com
#marketingjobs #abbyy #вакансия
Mobile performance marketing manager в ABBYY. Москва.
О НАС:
We make awesome mobile apps under the ABBYY brand: Business Card Reader, FineScanner, TextGrabber. We have more than 10 million installs, high ratings in App Store and Google Play, and most loyal users out there. Our product is niche and complicated; the target markets are the USA and Western Europe; therefore, we approach the traffic acquisition very carefully.
ЗАДАЧИ:
• Plan and execution of Mobile marketing strategy to drive installations and revenue.
• Leading main user acquisition channels for ABBYY Mobile Apps.
• Managing user retention activities inside and outside mobile apps.
• Managing ASO in App Store и Google Play.
• Research of potential mobile marketing opportunities, identify growth areas and experiment with them.
• Metric's analysis (CPI, LTV, Retention etc.) and Mobile marketing performance reporting.
• Participation in Mobile marketing activities budgeting.
• Cross-functional communication with internal stakeholders (product development, product marketing, legal, finance teams, etc).
ТРЕБОВАНИЯ:
• 3 years of experience in Mobile marketing is a must, with B2B2C mobile product experience as a plus.
• Proven track record of successful Mobile user acquisition via Apple Search ads, Google UAC, Facebook Ads, Twitter, etc.
• Innovation-oriented person, being informed of the advanced Mobile marketing and eCommerce trends and technologies.
• Strong understanding of the main Mobile marketing metrics and KPIs – ARPU, ARPPU, CPI, CPA, LTV, ROI, etc.
• Excellent problem-solving skills with a strong focus on KPIs achieving.
• Advanced user of analytics tools: AppsFlyer, Firebase, AppRadar, AppAnnie, PowerBI, MS Excel.
• Upper- intermediate English and above.
• Strong team player with good leadership skills.
УСЛОВИЯ:
• Sport activities and a high quality health insurance.
• Compensation for professional literature expenses and skills development trainigs.
• Cozy office with thematic meeting rooms (Game room, Music Room...), Massage chair, table tennis, PlayStation 4 etc.
• It is possible to work remotly, no dress-code and flexible working hours.
КОНТАКТЫ:
anna.koltsova@abbyy.com
#marketingjobs #abbyy #mobile #digital #aso #москва
О НАС:
We make awesome mobile apps under the ABBYY brand: Business Card Reader, FineScanner, TextGrabber. We have more than 10 million installs, high ratings in App Store and Google Play, and most loyal users out there. Our product is niche and complicated; the target markets are the USA and Western Europe; therefore, we approach the traffic acquisition very carefully.
ЗАДАЧИ:
• Plan and execution of Mobile marketing strategy to drive installations and revenue.
• Leading main user acquisition channels for ABBYY Mobile Apps.
• Managing user retention activities inside and outside mobile apps.
• Managing ASO in App Store и Google Play.
• Research of potential mobile marketing opportunities, identify growth areas and experiment with them.
• Metric's analysis (CPI, LTV, Retention etc.) and Mobile marketing performance reporting.
• Participation in Mobile marketing activities budgeting.
• Cross-functional communication with internal stakeholders (product development, product marketing, legal, finance teams, etc).
ТРЕБОВАНИЯ:
• 3 years of experience in Mobile marketing is a must, with B2B2C mobile product experience as a plus.
• Proven track record of successful Mobile user acquisition via Apple Search ads, Google UAC, Facebook Ads, Twitter, etc.
• Innovation-oriented person, being informed of the advanced Mobile marketing and eCommerce trends and technologies.
• Strong understanding of the main Mobile marketing metrics and KPIs – ARPU, ARPPU, CPI, CPA, LTV, ROI, etc.
• Excellent problem-solving skills with a strong focus on KPIs achieving.
• Advanced user of analytics tools: AppsFlyer, Firebase, AppRadar, AppAnnie, PowerBI, MS Excel.
• Upper- intermediate English and above.
• Strong team player with good leadership skills.
УСЛОВИЯ:
• Sport activities and a high quality health insurance.
• Compensation for professional literature expenses and skills development trainigs.
• Cozy office with thematic meeting rooms (Game room, Music Room...), Massage chair, table tennis, PlayStation 4 etc.
• It is possible to work remotly, no dress-code and flexible working hours.
КОНТАКТЫ:
anna.koltsova@abbyy.com
#marketingjobs #abbyy #mobile #digital #aso #москва