Product Management
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Hey marketers,
Check out Apps Geyser! https://appsgeyser.com/


You can make Android Apps in 5 minutes with free app creator without any coding and fees!

Pretty cool, right?
Free animations library is on Product Hunt today. Customise icons and animated graphics for your marketing web or mobile products.

Check this out and upvote! https://www.producthunt.com/posts/product-ui-animations-by-awesomic
Marketers, we have a hidden gems here! New channel related to neuro-marketing and customer experience! Check it out.
Forwarded from Memory management (Vadim Khasanov)
Brand is a scheme: you and one person from your target audience. You give them an emotion, they return a transaction to you.
Brand in the modern world is an exchange of emotions for transactions.

Brand IS an emotion.
Brand is the margin that consumers are willing to pay for this emotion.

For example Starbucks. I don't even need to tell you how much you paid last week for cup of coffee with 1,5$ cost price.
The difference is the price for emotions you bought.

So, let's take a minute and think where you can evoke emotions in your business and sell them.

#emotions #brand #sales #doitextra #branding
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Marketers! Here is some samples of good marketing strategy planing and implementations using free Trello boards. You can copy this board and use it with your team! We use Trell a lot! Here is PDF to explain how people use Trello

EDITORIAL CALENDAR
Seamlessly coordinate content creation, editing, and production with internal and external authors, while keeping an eye on the publishing calendar and distribution strategy.
https://trello.com/b/UQk1wa4a/editorial-calendar

MARKETING LAUNCH PLAN
Seamlessly coordinate cross-team go-to-market brand and product launches with a single Trello board.
Manage all of your team’s communication, collaboration, files, and media without having to jump through different apps.
https://trello.com/b/oC0r5y4V/go-to-market-strategy-template

MARKETING DEPARTMENT MEETINGS
Get a high level view of marketing goals, current projects, and what’s up next for the team and facilitate a more effective marketing team meeting by using a Trello board for meeting agendas and brainstorming.
https://trello.com/b/VoJQd9UF/marketing-overview


MARKETING EVENT PLANING
Stay on top of every little detail when it comes to organizing an amazing event, from ticket sales to digital invite assets.
https://trello.com/b/OUj5xYZN/event-planning

DIGITAL PRODUCT LAUNCH TEMPLATE
Sample and really good plan for the sales & marketing teams that outlines the key messaging points and to-dos of product release.
https://trello.com/b/qcOzcDkF/project-product-launch


MARKETING BRAINSTORMS BOARD
https://trello.com/b/tJZPMpHu/marketing-brainstorms

BLOG EDITORIAL CALENDAR
https://trello.com/b/s9lL7n85/blog-editorial-calendar

EMAIL MARKETING PLANING
Here's where you can keep a record of all key files, guidelines, or links your team frequently references.
https://trello.com/b/7qihzbua/email-workflow


YOUTUBE EDITORIAL CALENDAR
Keeping on top of the next few videos launching on my YouTube channel can be pretty stressful! I use this board to manage upcoming videos, get community recommendations and plot what’s coming up next.
https://trello.com/b/e8AKTZIS/youtube-editorial-calendar


WHAT DO YOU THINK ABOUT IT?
2021 Social Media Industry Benchmarks - Know Exactly Where You Stand in Your Market

The trending platform of the moment, Instagram, seems to be the place where brands are increasingly turning. Overall, the average engagement rate for brands increased in 2020 by 6.39%, from 1.08% in 2019 to 1.16% in 2020.

Brand engagement rates on Facebook have remained fairly low, overall in 2020 - 0.26% average engagement rate for all industries. However, we observed an small increase in engagement of 1.44% in 2020 compared with the social media performance of 2019.

When it comes to social media performance for Twitter, the engagement has dropped by 16.30%, from 0.07% in 2019 to 0.06% in 2020 across all industries.

All 35 industries publish images as the primary type of social media content: 84.16% photos on Instagram, 75.14% photos on Facebook, and 52.86% images on Twitter.

Across all industries, in 2020, brands chose to post 36% more content on Twitter compared with Instagram and Facebook.

On the Instagram feed, the posting frequency declined by about 6.22% in 2020, and these brands focused their content efforts on Stories too.

The average Facebook posts per day across all sectors increased by about 6.40% in 2020.

The politics, education, and airline brands are the most successful profiles on Instagram, with the highest average engagement rates out of all industries.

On Twitter, the politics industry generates more conversations with an average engagement rate of 0.45%, followed by the conglomerate, restaurant-cafe, and sports media industries. Given the fact that this has been an election year, it’s not a surprising result.

READ MORE HERE
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It's the Telegram Ads Exchange platform to connect owners of different Telegram channels and advertisers.
I see this problem with ALL the startups I work with. You can't scale your organization if you need to clone yourself or your key players. BUT you can GROW if you create a written process. Like checklists, basic rules, and the overall process. It is important for startups to have a basic process written down so they can continuously improve and not explain the same things over and over again. Does it make sense?

https://www.process.st/why-you-need-to-document-business-processes/
Channel photo updated
Hey marketers,
The Plerdy team invites you to join a free conference CRO&UX Party (02/25/21) dedicated to the usability (UX) and conversion of websites! https://www.plerdy.com/usability-party/?utm_source=telegram&utm_medium=activemarketing

Here is a list of speakers and their topics:
Igor Sokolov - How to achieve a 50% A/B test win rate with our strong methodology developed in-house.
Denis Studennikov - Conversion rate optimization by ESR approach: Three eCommerce case studies on how to increase CR by 55%
Sophia Yakovlieva - Usability Testing: Website Tips and Examples
Oleg Slyusarchuk
Dan Taylor - Google's Relationship With UX
Craig Smith - Which Test Won - An interactive session to review our top UX experiments
Grant Simmons - Lessons learned from relaunching a 110M page site
Dennis Yu - Watch your site get audited by a search engine engineer

Don’t miss it out! Be the first to know the cool usability tricks https://www.plerdy.com/usability-party/?utm_source=telegram&utm_medium=activemar
Anyone on clubhouse? Let’s connect there! Find me as @thesanex

I hope my story will inspire you, so be sure to hit that follow button!
hey guys! If you missed CRO&UX Party here is recording!
https://www.youtube.com/watch?v=d2i29r-gi54&feature=youtu.be
Email List Guide.pdf
433.8 KB
THE 5 DAY EMAIL LIST CHALLENGE


A Creator's Guide to Building an Email List
Here are 6 new tools to add to your Clubhouse collection.

This a trend that looks set to continue as more Makers are innovating on top of the latest audio social network.

Direcon for Clubhouse launched today and serves as a moderation platform and audience insight tool.

Clubhouse App Invites will help anyone still waiting for an invite to get immediate access.

Clubhouse Bio Builder helps your bio standout with access to 70 fonts and easy to use text-editor.

Clubhouse Avatar Maker allows you to quickly add colorful rings to your avatar.

Clubhouse Bio Generator lets you create an influencer worthy bio with this satirical product.

Clubpad brings sound reactions to your show including applause, laughter, crickets and more.
Hey marketers!
You know what? I just found these stories. I hope it will encourage you as much as they encouraged me.

1.
Walt Disney was rejected before anyone invested in Mickey Mouse
Walt Disney is one of the most creative minds ever, but his creativity wasn't immediately recognized by the world around him. When he was 22, Disney was fired from a Missouri newspaper for his lack of creativity. When he brought the idea of Mickey Mouse to more than 300 investors, they thought it was absurd. Eventually, Disney went on to garner 59 Academy Award nominations and 32 wins, the most by any individual.

2.
The Museum of Modern Art turned down Andy Warhol's gift of a drawing
In 1956, famous pop artist Andy Warhol attempted to gift one of his drawings, "Shoe," to the MoMA in New York. He received a rejection letter, saying the museum did not have space for it. Today, art experts expect Andy Warhol paintings to sell for $50 million at auctions, and the MoMA now has 168 pieces by the artist.

3.
Jim Lee was rejected multiple times by Marvel before being hired as a cartoonist
Today, Jim Lee is known for his legendary comics style, drawing "X-Men" in the 1980s and founding his own comics company, Image Comics. However, Lee sent multiple comic submissions to Marvel and DC before he was hired, and they were all rejected. Lucky for all of us, the cartoonist was eventually hired by Marvel to draw "Double Vision," and his career blossomed from there.


I know it’s not really marketing post. But I want to inspire you to do big things, two of the most important traits to have are perseverance and belief in yourself. These now-legendary creatives received crazy rejections but didn't give up, ultimately climbing to their great levels of success.

Go for it!!!