Head Branding
Location: Kolkata

Skills: Branding, ATL, BTL, campaign, digital marketing, creative, event handling

Job Description
Our Client established in 1953, is one of the leading primary steel producers in India, manufacturing TMT Rebar and Structural steel.

Roles and Responsibility:

- Leading and driving strategic brand activities in the market, developing appropriate ATL strategy for Branding & Promotional Solutions
- Create innovative ideas and creative content to enhance the brand value
- Coordinating with creative agencies for timely completion of all jobs.
- Manage ATL, BTL, on-site creative and campaign management, to drive brand awareness
- Develop a clear understanding of branding objectives
- Design & Implement ATL media campaigns
- Exposure to Market Trend Analysis, Celebrity Management, Brand Research, competition Tracking & analysis are necessary.
- Candidates having prior work experience with organizations having strong Brand visibility are preferred.
- Candidates having strong Brand Management experience from FMCG/FMCD/Paints industry will be preferred.

Experience- 14+ years.
Qualification: MBA/PGDM
Location: Kolkata

#marketing #branding #brandmanagement #brand

Interested professionals are requested to share their CV at abhishek.pal@agranihr.com

Hiring at Aditya Birla Fashion and Retail Ltd.!!!

#Position- Store Manager
#Experience- 3-6yrs
#Location- Chennai
#Brand- Simon Carter

Interested candidates can share their CV at- anuradha.sarkar@abfrl.adityabirla.com
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