Watch the WWDC25 keynote introducing our broadest design update ever and a more helpful Apple Intelligence. You’ll also learn about exciting features coming with iOS 26, iPadOS 26, macOS 26, watchOS 26, visionOS 26, and tvOS 26.

To watch the event interpreted…

A little song written entirely from real App Store reviews. Dedicated to the people who develop the apps we love.

“6 out of 5 stars” performed by Allen Stone
https://apple.co/Allen-Stone

Watch the full keynote here: https://www.youtube.com/watch?v=0_DjDdfqtUE…

Woah. Here’s your guide to some of the big announcements from this year’s Worldwide Developers Conference.

Watch the full keynote here: https://youtu.be/0_DjDdfqtUE

Learn more at https://www.apple.com/os/

Audio Descriptions: https://youtu.be/xvEOwgprayg…

Meet our next chapter in software design, built with the sleek and expressive material Liquid Glass. This universal design puts greater focus on your content, creating a more personal experience that brings joy and delight across all our platforms while still…

Watch the special Apple Event to learn about iPhone 17, iPhone Air, and iPhone 17 Pro. Plus Apple Watch Series 11, Apple Watch SE 3, Apple Watch Ultra 3, AirPods Pro 3, and more.

To watch the event interpreted in American Sign Language (ASL) or hear it…

Here’s a quick recap of the good things coming your way: iPhone 17 Pro, iPhone Air — the thinnest iPhone ever, iPhone 17, AirPods Pro 3, Apple Watch SE 3, Apple Watch Ultra 3, and Apple Watch Series 11.

Watch the full keynote here: https://www.youtube.c…

The Underdogs are back in action. This time they’re on a mission to save a missing Mac. Thankfully they’ve got Apple’s powerful security features on their side. Great news for them. Bad, bad news for the bumbling thieves.

This is Apple at Work.

Learn…

The Underdogs are ready for their first-ever trade show until a PC outage strikes and the Blue Screen of Death threatens their beloved Container Con. Thanks to the security of their Apple products, the Underdogs are unaffected and experience extraordinary…

“Most people make the mistake of thinking design is what it looks like… Design is not just what it looks like and feels like. Design is how it works.” —Steve Jobs, The New York Times, 2003

“Neon: 1. Shinjuku” by Hannah Peel & Manchester Collective http…

Voiced by the late Dr. Jane Goodall, from groundbreaking discoveries to award-winning films; it all starts from nothing. Great ideas start on Mac. Endless possibility are waiting, What will you make with it?

Start here: https://apple.co/4oszOwN

Original…

Introducing the new iPad Air, boosted by the powerful M4 chip, with all-day battery life, Apple Pencil Pro precision, a stunning Liquid Retina display, and seamless multitasking. iPad Air makes light work of everything.

Learn More: https://apple.co/4r1aH53…

The most popular MacBook just got faster. Learn more about the new MacBook Air with M5 chip.

Learn more: https://apple.co/4l8R4qr

“Let’s Start” by Fela Kuti: https://apple.co/letsstart

#MacBookAir #MacBook #Mac #AppleLaunch

Welcome to the official Apple…

Introducing the new MacBook Pro — the ultimate laptop for pros. With the new M5 Pro and M5 Max, it’s our best performance yet.

Learn more: https://apple.co/4l5v7rW

Original music by Antonio Sánchez: https://apple.co/antoniosanchez

#Mac #MacBookPro #AppleLaunch…

Starting at $599, four stunning colors, 13" Liquid Retina display, all-day battery life, durable aluminum design, A18 Pro chip, seamless AI, and Apple Intelligence. And it works like magic with your iPhone. MacBook Neo is an amazing Mac at a surprising price.…

Starting at $599, four stunning colors, 13" Liquid Retina display, all-day battery life, durable aluminum design, and seamless AI. MacBook Neo is an amazing Mac at a surprising price.

Battery life varies by use and configuration.

Learn more about MacBook…

Apple devices are designed to support all the delightful teachable moments that can happen in any classroom with every kind of learner.

Mac. iPad.

Learn more: https://apple.co/4vNtBA3

“Dreams” by Old Man Saxon https://apple.co/dreams-old-man-saxon

Welcome…

Mac laptops are your best choice for college. Whether you’re studying business, engineering, design, or the arts — get started on Mac.

In this film, students from around the globe overcome failure in the pursuit of something great.

Get started at https…