GenAI won't write your sales for you — not in any way that actually works.

We put GenAI to the test by building a fully automated outbound system. We pulled company data—activities, founding dates, team size, tech stack—then layered in our services, advantages, and ICPs. We fed it all into a language model, and it generated emails. That’s the gist.

It worked. Kind of. The emails were factual and technically personalized—but all sounded the same. Same tone, same rhythm, same confident-sounding nonsense when the model guessed.

That’s the catch: GenAI is only powerful if the system around it is engineered right. Add structure, randomness, logic, and constraints. Without that, you’re just automating mediocrity.

The difference between “we tried GenAI” and “we drive results with it” is smart engineering. We've seen it firsthand.
Think systems, not shortcuts. At mkdev, we’ll show you the difference.

📩 paul@mkdev.me

📅 https://l.mkdev.me/callconsultant

#GenAI #SalesAutomation #AIEngineering #LeadGen #mkdev

Dockerless Course is here! This lesson explains containers as isolated Linux processes, using tools like cgroups and namespaces. It contrasts them with virtual machines and introduces the Open Container Initiative (OCI), which standardizes how containers work—making it possible to run containers without Docker: https://mkdev.me/posts/what-is-a-container-open-container-initiative-explained

How far can you go with Open Source Cloud Native solutions and what’s the role of CNCF in it? In episode 59 of DevOps Accents our guest was Darko Fabijan from Semaphore CI, dissecting all things Open Source: https://mkdev.me/posts/semaphore-going-open-source-with-darko-fabijan-from-semaphore-ci-59

In the 67th mkdev dispatch Pablo sees recent economic decisions by USA and applies the lesson you might take from them to product design and IT. Subscribe to our bi-weekly newsletter and get mkdev insights and interesting articles from us and others: https://mkdev.me/posts/the-perils-of-simplistic-decisions-in-a-connected-world-67

The next lesson in our Dockerless Course introduces Skopeo as a simple tool to inspect and move container images without Docker. It offers a hands-on look at how images are stored and prepares readers to explore the OCI image spec: https://mkdev.me/posts/where-container-images-are-stored-introduction-to-skopeo

Ever wondered how mkdev illustrations would look like on your t-shirt? Check out our store for all kinds of DevOps and Cloud themed swag! https://store.mkdev.me/#!/all?listModeOverride=DESIGN

Should we pay more attention to our workplace mental health? For episode 60 of DevOps Accents, our guests are Samuele Monasterolo, Lorenzo Grassi and Fabio Ciravegna from Welbemo, an Italian startup for workplace wellbeing assessment: https://mkdev.me/posts/is-wellbeing-the-most-ignored-problem-in-tech-da-60

In the 68th mkdev dispatch Kirill compares the Public Transport systems of Japan and Germany, and analyzes what the approaches they take can teach us regarding other kinds of systems. Also inside: Vaultwarden Serverless, Picking a European Public Cloud Provider, xlskubectl and all the latest mkdev content! https://mkdev.me/posts/how-japan-public-transport-changed-in-6-years-68

We helped train Lithuania’s national AI Act program—and saw how most orgs get AI compliance wrong. It starts with not knowing what counts as AI. We built a training to fix that. Capability > awareness.
Book it 👉 https://mkdev.me/b/consulting/ai-literacy
#EUAIAct #AICompliance

Most companies are bleeding money in the cloud without realizing it — but it doesn’t have to be this way. In this article, Kirill Shirinkin breaks down practical, no-nonsense strategies that can cut cloud costs by up to 72% without sacrificing performance. If you're tired of bloated cloud bills and ready to take control, this is the playbook you've been looking for: https://mkdev.me/posts/the-ultimate-guide-to-cloud-cost-optimization

How does the startup environment in Italy compare to the UK, for example? In episode 60 of DevOps we’ve talked with the team behind Welbemo (Samuele Monasterolo, Lorenzo Grassi and Fabio Ciravegna) about their path and more: https://mkdev.me/posts/is-wellbeing-the-most-ignored-problem-in-tech-da-60

Samuele Monasterolo, Lorenzo Grassi and Fabio Ciravegna from Welbemo meet us on the DevOps Accents podcast to talk all about workplace wellbeing, being a health startup and the thought and care you should put in it regarding privacy and other security issues. Check out the full episode wherever you get your podcasts!

https://www.youtube.com/watch?v=gJiPDMaTLv0

Follow the team behind Welbemo on their journey in episode 60 of DevOps Accents where we discuss the importance of privacy and other aspects of developing a product: https://mkdev.me/posts/is-wellbeing-the-most-ignored-problem-in-tech-da-60

If you've ever wondered what's really inside a container image, this article by Kirill Shirinkin takes you on a hands-on journey through the OCI image-spec to show you exactly how it all works under the hood: https://mkdev.me/posts/the-standards-behind-the-modern-container-images

Catch up with the latest episode of DevOps Accents before the next one comes out. Our guests are Samuele Monasterolo, Lorenzo Grassi and Fabio Ciravegna from Welbemo: https://mkdev.me/posts/is-wellbeing-the-most-ignored-problem-in-tech-da-60

If you've been online, you've seen the debates around *Vibe Coding* — joke? revolution? guilty pleasure? We dig into it with someone building its future: Tammuz Dubnov from AutonomyAI. Episode 61 of DevOps Accents 🎧 https://mkdev.me/posts/vibe-coding-a-downfall-or-a-breakthrough-with-tammuz-dubnov-from-autonomyai-61

In the 69th mkdev dispatch Leo talks about 4-day work week and burnout reduction in IT and other jobs. Also inside: AWS news, ​Common Fate winding down and Atuin. Subscribe now to be the first to receive the next dispatch! https://mkdev.me/posts/four-days-or-five-69

Cloud security isn't just a tech problem—it's a human one, with 99% of breaches caused by simple user mistakes. In this article, Kirill Shirinkin offers a no-nonsense 7-step checklist that any team can follow to dramatically reduce cloud security risks, plus the tools to automate and scale it: https://mkdev.me/posts/cloud-security-checklist-7-essential-steps

How does it feel to be an AI company in 2025? We’ve discussed that and more with our guest for episode 61 of DevOps Accents, Tammuz Dubnov from AutonomyAI: https://mkdev.me/posts/vibe-coding-a-downfall-or-a-breakthrough-with-tammuz-dubnov-from-autonomyai-61

How Vibe Engineering differs from basic AI-assisted coding, and how teams can effectively collaborate with AI agents by embedding product context and maintaining alignment with the codebase: check out this segment from episode 61 of DevOps Accents with Tammuz Dubnov from AutonomyAI. Listen to the full episode wherever you get your podcasts!

https://www.youtube.com/watch?v=l5aeLF1N0qQ