IT BDSM 2020 Online: Practical Conference on IT Business Development
July 10, 2020 the international online conference on the development of IT business BDSM 2020 Online will take place.
Who is this conference for?
• Business owners, top managers
• Marketers
• Sales managers
• Business Developers
What makes this conference special?
Useful content without advertising. International speakers and specialists from Europe, Belarus, Russia, Ukraine. More than 9 hours of maximum benefit! Only real cases from practitioners!
Topics to discuss
• Sales of IT products and services in 2020
• Search for new regions, verticals, niches
• How to make good sales with small promotion budgets
• Mistakes that companies and sellers make in a crisis, and how to avoid them
• Building trustful and effective relationships with customers and users
• How small businesses get into large corporations
• Lead generation in the quarantined world and after it
• Practices and stories from those who got into trouble
On the day of the conference, you will be able to participate in an interactive online stream, ask speakers questions and chat with other participants, and after the conference, reports will be available.
Program and access on the site https://bds.marketing/2020-en
July 10, 2020 the international online conference on the development of IT business BDSM 2020 Online will take place.
Who is this conference for?
• Business owners, top managers
• Marketers
• Sales managers
• Business Developers
What makes this conference special?
Useful content without advertising. International speakers and specialists from Europe, Belarus, Russia, Ukraine. More than 9 hours of maximum benefit! Only real cases from practitioners!
Topics to discuss
• Sales of IT products and services in 2020
• Search for new regions, verticals, niches
• How to make good sales with small promotion budgets
• Mistakes that companies and sellers make in a crisis, and how to avoid them
• Building trustful and effective relationships with customers and users
• How small businesses get into large corporations
• Lead generation in the quarantined world and after it
• Practices and stories from those who got into trouble
On the day of the conference, you will be able to participate in an interactive online stream, ask speakers questions and chat with other participants, and after the conference, reports will be available.
Program and access on the site https://bds.marketing/2020-en
bds.marketing
IT Business Conference BDSM 2020
International Conference on Business Development, Sales, Marketing
Hey marketers! Maybe you think branding isn't related to marketing and for designers only but I tell you if we are not part of branding process then a logo will be just an art but not selling the company at all. Does it make sence? You know designers are creative but I know so many cases when you see a logo and think company is about one product but in reality its something different. 🙄
And then we need to explain to the market what is the company about instead of selling more products. So take a look to this branding academy. They are starting 5-day online programme. https://futurelondonacademy.co.uk/en/course/branding-week-live
And then we need to explain to the market what is the company about instead of selling more products. So take a look to this branding academy. They are starting 5-day online programme. https://futurelondonacademy.co.uk/en/course/branding-week-live
Clever Digital Marketing Hacks to Increase Your Leads
1. Use Various Growth Marketing Tactics to Get Leads
No matter how many visitors your website generates, if you aren’t compelling them to give you their information, those raw numbers can’t be leveraged in the same way as when a prospect gives you their name, email, phone number, etc.
2. Create Gated Content
When you create a long-form piece of informational content, such as an ebook, white paper, infographic, download, etc., if the content is compelling enough, you can put it behind a lead capture form and require visitors to give you their contact information in exchange for the download.
3. Leverage Video Content
Its so easy now to create video content!
Marketo offers a 4-minute video demo but requires visitors to input their information first. This is great not only for lead generation but also will make the follow-up and closing the sale more efficient as well.
4. Spread the Word With Influencer Marketing
According to Nielsen’s Global Trust in Advertising report, more than eight-in-10 global respondents (83%) say they completely or somewhat trust the recommendations of friends and family.
5. Use Landing Pages
Once someone has clicked your ad, where you send them next can either make or break your campaign. A landing page is often one of the first impressions your prospect will have of your company. Optimizing your messaging, call-to-action, and other elements of this first-impression page are very important for optimizing your ad ROI.
6. Focus on the Data
For digital marketers to remain competitive, being data-driven is an absolute necessity. Everyone knows about Google Analytics but other online tools such as Heap Analytics and Mixpanel can also help with understanding your current and historical data, ascribing attribution, and making sure you’re earning the highest possible ROI from your marketing campaigns.
7. Never, Ever Stop Testing
Congratulations! You’ve set up your website, ads, pop-ups, and landing pages. Now your work is complete, and you can watch the leads roll in right? Wrong.
Your digital marketing efforts will always be a work in progress and will consistently need to be tested and optimized.
1. Use Various Growth Marketing Tactics to Get Leads
No matter how many visitors your website generates, if you aren’t compelling them to give you their information, those raw numbers can’t be leveraged in the same way as when a prospect gives you their name, email, phone number, etc.
2. Create Gated Content
When you create a long-form piece of informational content, such as an ebook, white paper, infographic, download, etc., if the content is compelling enough, you can put it behind a lead capture form and require visitors to give you their contact information in exchange for the download.
3. Leverage Video Content
Its so easy now to create video content!
Marketo offers a 4-minute video demo but requires visitors to input their information first. This is great not only for lead generation but also will make the follow-up and closing the sale more efficient as well.
4. Spread the Word With Influencer Marketing
According to Nielsen’s Global Trust in Advertising report, more than eight-in-10 global respondents (83%) say they completely or somewhat trust the recommendations of friends and family.
5. Use Landing Pages
Once someone has clicked your ad, where you send them next can either make or break your campaign. A landing page is often one of the first impressions your prospect will have of your company. Optimizing your messaging, call-to-action, and other elements of this first-impression page are very important for optimizing your ad ROI.
6. Focus on the Data
For digital marketers to remain competitive, being data-driven is an absolute necessity. Everyone knows about Google Analytics but other online tools such as Heap Analytics and Mixpanel can also help with understanding your current and historical data, ascribing attribution, and making sure you’re earning the highest possible ROI from your marketing campaigns.
7. Never, Ever Stop Testing
Congratulations! You’ve set up your website, ads, pop-ups, and landing pages. Now your work is complete, and you can watch the leads roll in right? Wrong.
Your digital marketing efforts will always be a work in progress and will consistently need to be tested and optimized.